Archive for the 'Social Media' Category

Do you want on Facebook Timeline??

So what is Timeline? It is Facebook new digital “scrapbook” of your posts on a timeline- Facebook Timeline

Amy tip on this – Follow the steps in the link below-

 

http://blazomania.com/2011/09/22/how-to-install-timeline-in-your-facebook-profile-tutorial/

I don’t want everyone seeing what I put on Facebook

This is a common complaint I hear from fellow friends and real estate agents. I always say, “Remember, you are in charge of what you post!” So here are simple step by step instructions straight from Facebook Help Center! Amy tip- Always remember your audience!

When I share something, how do I choose who can see it?

Before you post, look at the audience selector. Use the dropdown menu to choose who you want to share a post with.

Public (Maximum audience for adults)

Friends of Friends (Maximum audience for minors)

Friends (+ friends of anyone tagged)

Custom (Includes specific groups, friend lists or people you’ve specified to include or exclude)

You’ll see this tool wherever you share content, whether it’s a status update or information on your profile (timeline).

The tool remembers the audience you shared with the last time you posted something and uses the same audience when you share again unless you change it. For example, if you choose Public for a post, your next post will also be Public unless you change this audience when you post.

If you want to change who you’re sharing with, open the dropdown menu and choose a different audience. Remember: anyone you tag in a post, along with their friends, may see the post.

To make it clear who you’re sharing with at all times, the audience you select appears along with whatever you are saying, every time you share. You can also use the audience selector to change who you are sharing with after you post something.

Accessing HAR.com MLS on your Ipad

As a Real Estate agent out in the field, I need access to my MLS. I was frustrated that their were no good solutions for me using my Ipad- but Ta-Da- here it is!!!

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Alaska Presentation -Marketing on a Shoe String Budget

Marketing on a budget for alaska association
View more presentations from Amy Smythe-Harris

Speaking in Alaska-Marketing on a Shoe String Budget

amy speaking at VBR in Alaska april 2011 number 2

amy speaking at VBR in Alaska april 2011

Social Media Overwhelmed!!!!!

Ok, so I admit it! I teach Social Media to REALTORS and how to time manage. I give them tips, tricks,etc and I see the “Deer in the Headlights” look staring back at me….  When I ask them later what they thought….”OVERWHELMED” is a resonating comment! “Where do I begin?”, they say. I answer back, “Just take one bite at a time, swallow, savor and then take another bite!” Don’t try to do all of it at once! 

I am a FRAUD!!! I am sitting here starting to implement my 2011 marketing plan which is to take the time to learn WordPress and plug-ins. Plus I want to make my blog a habit for me!  But instead, I am googling what I need to put on my site and the how-to’s. Now, I feel that bile rising up in my throat, head throbbing, eyes-crossed panic feeling! My pulse is rising because I am just as OVERWHELMED as those agents that are just starting to use Social Media. I am not even listening to my own advice I give out!!!

 I’ve been scared of it because of my own stupidity. I am not a Jeff Turner, Gahlord Dewald, Todd Carpenter, Dale Chumbley, Brian Copeland, Nicole Nicolay or my other numerous Social Media friends that have stratosphere IQ’s. (I know they are getting a good chuckle out of this) I don’t know how to write code…. My niche in Social Media is not in the development of it, but of taking products already out there and implementing them to use in my Social Media plan.  Using their stuff and putting my own marketing spin on it~I relate that to agents that all the time & they love it.

I am getting quite a bit of  business leads through Social Media, but I know I need to step it up a notch. Hence taking the time to finally start to learn WordPress!

I know in our business that knocking on doors or calling on FSBO’s was not in my comfort zone of getting leads.  But it works, just not for everyone. The same thing can apply to Social Media….one area of Social Media may feel more comfortable to you! But I am going to step out of my comfort zone, over come my own self-induced paralyis & ignorance, and learn this darn thing!!!

So my FB friends or my Tweeps out there now you know my goal! Be forwarned, I may need to tweet or post out my frustration as I learn!

Happy Social Media Posting to you all!

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Why I like Twitter for my Real Estate Business

Twitter is a great tool for me in my Real Estate business because unlike Facebook, I can search to see what people are talking about.  Twitter lets me search to see if someone is looking for a home in your area, what’s going on in Politics or at your local board  Association, as well as for National Association of REALTORS® Midyear and National Conventions.  I can build my online relationships in 140 characters or less.  Through the use of Twitter, I have sent out referrals to agents in Arizona, found Virtual Assistants that I have been interviewing, and found my graphic artist that has redesigned my brand for me @ryanzundell.  

I can tweet asking for help with Real Estate or technology and I get quick responses. No other avenue besides Facebook have I been able to in my 16 years in the business been able to get information this quickly and efficiently.

Great RE people to follow on Twitter- @mayareguru, @therealclint, @respres, @utahrepro,@tcar. When I want to look for information I can search by using # (hashtags). Since I will be heading to DC next week for National Association of Realtors Mid Year meeting, I have been watching all the tweets of what’s going on or who’s going by watching the #midyear.  NAR convention has it’s own hashtag for their convention in November 2010 in New Orleans that people are already tweeting about- #nardigras!. Your local Association can use hashtags for any events they are doing. One that I watch for Houston Association of REALTORS is #hartrepac.

Follow me on @amyoutloud and I look forward to your tweets!!

Top 10 Facebook Tips

1. Be genuine– Just be you….whatever that “you” is!! Sarcastic, witty, dry, drama-filled, quirky,silly … I want to know that when I meet you IRL, that you are the same person.

2. Don’t sell your business until I know you– the beautiful idea behind Facebook is to create an unlimited network of people. (up to 5000 friends on a profile page) Now, keep in mind, it is about getting to know people…Not touting about what you sell. Life today is more about relationship selling, so give me a chance to get to know you and if I’m interested in your business, then I know how to find you! 🙂

3. Know how people can find you on Facebook- An idea to build your friends on FB is to start asking people you meet, “Are you on Facebook?”  You will be suprised about how many people are on the site. I ask them to find me on Facebook and give them my vanity name- http://www.facebook.com/amysmytheharris . I use to always hand out my business card when meeting someone for the first time…it was the way you did things in real estate industry.  Now, I only pass them out if they want to remember my name to add me on FB. It has been a great way for me to build my Sphere of Influence.  A quick tip-if you have a common name, you may want to have a nickname next to it so it will make you easier to find on Facebook. Example, Jim Cronin with http://realestatetomato.com/ told me to find him by looking for his nickname(tomato) next to Jim Cronin when I was searching for him.

4. Don’t update your status too often– Most people I know do not like a blow-by-blow account of your day…Don’t post too much on other’s peoples walls or in groups…Guy Kawaski got kicked off Facebook for this. See 13 ways to get kicked off Facebook.  http://www.facebook.com/topic.php?uid=26991062444&topic=5553

5. Remember people’s birthdays– My friend, Lorene Perrin, an El Paso Realtor® http://www.prudentialbkb.com/agent/lorene-perrin or http://www.facebook.com/LORENE.PERRIN reminds us that Facebook is about connecting with people. The best way to remember is to wish them Happy Birthday! Use the Birthday Calendar app to grab their birthdays. If you have an Iphone, you can download Birthday Calendar app so you have one quick easy way to see the birthdays of your FB friends.  You can say “Happy Birthday” to their wall or use the Birthday card app or use tokbox.com for a video message to them.

6. Be positive- Don’t say anything that you would not want your Grandmother to see. If you post negative comments on someone’s wall, be prepared for the backlash. Many a times I have had my friends text me about the person that post negative comment on my wall to see how good a friend I was with that person or could they something back. Remember, it is hard to get your point across through words, so double check how it could be interpreted. When in doubt, put a 🙂 with it!

7. Pay attention to your privacy settings– How private do you want to be it totally up to the individual person. To set your privacy settings in FB, go to the top right hand side where the heading is blue. Click on Settings, Privacy. Under the Profile Information look at who can comment on your wall, who can see photos, who can see personal information. Once you have selected, click on the right hand side to Preview. This way you will know what an outsider sees. Under Contact Information, pay attention to current address, & mobile phone. I would suggest you keep Send me a message for eveyone. This is a personal take but I use FB as a database to contact someone even if they are not my friend.  http://www.facebook.com/settings/?tab=privacy#/amysmytheharris?viewas=499458919

8. Send a message- when adding a friend, of course. Please don’t assume that everyone will remember your face or name from “back in the day”!!!!

9. Time management is key – In real estate the old adage was that we are suppose to be prospecting for business 60-70% of our time. If you are integrating Social Media into your existing prospecting/marketing plan, set aside the time needed to get familiar with your “platform” of speaking/engaging. I try to spend only an hour a day on FB/Twitter, but I can time manage much better with my IPhone.

10. Content is king– Do good posts!!!!! “Going to the bathroom”=Bad Post!!! ” Had toilet paper stuck to my shoe and no one told me! Would you?” = Good Post. If you can come up with cutesy things to say, then post a picture or a youtube video or a link from your favorite website saying why you love this site!

Disclaimer*** These were done in no particular order and they are must my opinion! See you on FB or Twitter @amyoutloud

The beauty of Social Media-Amy’s story

I’ve been using Social Media for about a year & a half.  I was the original skeptic!!! ” No way do I want my information out there! I don’t want my information out there for everyone to see!”  After getting on myspace.com, I quickly realized that this site for me was a lot of work to maintain. As an active REALTOR®, as well as a Trainer for Houston Association of Realtors www.har.com, my time was very valuable to me. So in my mind, I did not have time to spend on social web sites that were not going to show me a return on my investment.  But myspace.com opened my eyes to the potential of social media with the awareness of my friends that I was an agent.  My sister turned me on to Facebook.com and said it was much easier and less maintenance! “I’m in!!!” was my thought! So off to Facebook.com I go….

 I loved Facebook  because it was easy to work with and I was reconnecting with all these friends from the past! Facebook has allowed me to take my networking that I was physically doing in person and add another element to that -virtually! It has turned into a database for me…I can refer prospects to other clients through Facebook, as well as receive referrals from my other FB friends (past clients, Sphere of Influence and other real estate agents). If I need information quickly, I can FB asking my friends for a good sheetrock person, trash removal company, etc… Before FB, I would have to take the time to google the information or research, which was very time consuming. Now, within minutes I can get my questions answered and be able to help out my clients or friends….Being part of a community larger than my local sphere and utilitizing the talents of my FB friends, is an awesome experience! Now, I feel that I am more connected with people than I have ever been able to be before!

The biggest question that most people ask me, is it worth my time? My answer is “How can building relationships not help you?” Has it been worth my time? Yes it has! Personally and professionally! Professionally, approximately 70% of leads that I receive right now are through my FB contacts. Does that mean they all pan out into deals, NO! Personally, I have loved starting new friendships or developing current friendships using Facebook.

If you start using Social Media thinking relationships first, then the return will come later. It’s all about the relationships for me!

That’s the beauty of Social Media from Amy’s persepective!

Watch for more blog posts for tips/tricks/oops on using Social Media! http://www.amyoutloud.com

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Extended Buyer Tax Credit Explained…Will the market pick up?

There is a lot of people (consumers and Realtors®) alike that were anxiously awaiting to see if the government would extend the tax credit. Some people were sitting the fence to buy unsure of what would happen. Many sellers were concerned that the potential fate of their home selling rested on what the government decided. The waiting was over on November 6, 2009 as President Obama passed the Extended Home Buyer Tax Credit 2009/2010.

Key Elements Of Extended Home Buyer Tax Credit:

First Time Home Buyer

  • Extends the First-Time Home Buyer Tax Credit of up to $8,000 to first-time home buyers until April 30, 2010.
  • First-time home buyers who purchase homes between November 7, 2009 and April 30, 2010.
  • A “first-time home buyer” is considered as the purchaser or his/her spouse who may not have owned a residence during the three years prior to the purchase.
  • Existing Home Owners

  • Expands the credit to grant up to $6,500 credit to current home owners purchasing a new or existing home between November 7, 2009 and April 30, 2010.
  • Current home owners purchasing a home between November 7, 2009 and April 30, 2010, who have used the home being sold or vacated as a principal residence for five consecutive years within the last eight.
  • So the question on that most people ask is how do I get this tax credt?  Your first step is o get with your lender and your tax professional.

    Will this stimulate the housing market? I’m sure in some areas of the country this could really help stagnant sales. In my marketplace in Houston, we have seen some slowdown, but is that from normal seasonal fluctations or was it that buyers that were waiting on how the chips would fall with extending the tax credit?

    More information on the this can be found through link

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